So, what is inclusive design, and why does it matter?
Inclusive design is both a process and an outcome, embracing the idea that it is how you go about doing what you do that plays a huge role on the success of its impact and investment.
We believe that design’s primary role is to bring people together – with other people, with ideas, information, things and places.
We also believe that when work is done together, it is more likely to bring people together.
We’ve taken the way our clients love working with us and combined that with the outcomes that our collective mahi is aiming to achieve.
The result is a model that is as much about a way of working as it is the work itself – designed to produce far more effective and impactful brands, and design communications.
Introducing ‘Tgthr’ – our inclusive design model
‘Tgthr’ (together) is as much our structure as our philosophy.
Tgthr is culturally-enabling.
He Whitianga (‘place of connection’) is our model for developing authentic and meaningful bi-cultural visual language, based on the core principles of Te Tiriti o Waitangi.
It brings together te ao Māori (the Māori world view) with European perspectives and approaches; while allowing each to remain true to themselves – developing visual communication that is universally connecting and culturally empowering.
Tgthr is accessible.
Real beauty in design doesn’t just apply to the way something looks, but also to the number of people who are willing – and able – to engage with it.
Tgthr incorporates our expertise in accessibility design, ensuring our design is as inclusive as possible for all.
Tgthr saves time and money.
Tgthr utilises design thinking to help enable strategic thinking.
It enables strategic thinking to come to life faster, with more clarity.
It also means greater understanding of the strategic needs of design and far less costly to and fro.
Tgthr is good for business.
Tgthr enables better communication, easier discussion, inclusive ways of working and greater ownership of process and outcome. It keeps you informed, minimises surprises, and helps ensure all those involved have a valuable, and valued role to play.
We’ve found that what’s good for people is even better for business.
Our ‘un’structure
We offer a scalable, working framework; based on your needs, we build tailored teams to match.
We dial up the talent, and dial down the red tape.
We dial up capability, dial down complexity.
Dial up listening, dial down limiting;
Dial up togetherness, dial down them-and-us;
Dial up ‘we’, dial down ‘me’;
Dial up better versions of us all, dial down the stuff that holds us back.
The benefit?
No faffing about. No middle-people. No inefficiencies.
Our clients love what we don’t give them. It’s the best of business, minus the BS.
Our people
The key to being able to cover all your needs without watering down expertise is our unique network of partners – the Ramp partner network.
At the heart of Ramp is Stephen Reid, who provides most of your day-to-day requirements. Stephen’s expertise straddles brand strategy and creative, and he is supported across specific needs of any project by the talented team of people of the Ramp partner network.
We create tailored teams of specialists as needed, and cross-pollinate their knowledge and skills to your advantage.
Our network of ‘Rampers’ includes designers, copywriters, cultural experts, filmmakers, animators, producers and doers.
Meet some of the Ramp partner network.
